Shopify was a fast start. Then came the apps.
A monthly plan, apps for what the plan can't do and a checkout that looks like everyone else's. I move products, customers and orders to a custom web shop that is yours, with no platform subscription.
Where it starts to cost. Not on day one, but as the business grows.
- Cost
The plan is only the start of the bill
On top of the monthly plan come the apps, each billed monthly, and on some plans a fee on every sale if you use an outside payment provider. The total grows with your turnover, not with how much the shop does for you.
- Checkout
The checkout is Shopify's, not yours
The look and steps of checkout change only as far as your plan allows. A particular delivery method, B2B terms or an extra step for trade customers often ends up as another app or a compromise.
- URLs
The URL structure is fixed
A product always sits under /products/, a category under /collections/ and the blog under /blogs/. You can't shape your URLs the way customers search or the way you'd like Google to see you.
- Dependence
The app goes, the feature goes with it
Reviews, filters, loyalty schemes and translations live in apps run by other companies. When an app changes its price or shuts down, the data it collected sometimes goes with it.
What moves and what stays yours.
- Products
The catalogue with variants and collections
I take products with variants, options, collections, metafields and images through the Shopify API, or from the CSV export for simple catalogues. Nothing is retyped by hand.
- Customers and orders
Purchase history comes with you
Customers, addresses and order history move over through the API. Shopify doesn't release passwords to anyone, so customers set a new one at first sign-in, with an email that explains why.
- URLs
/products/ and /collections/ lead to new URLs
Every product, collection, page and article URL gets a 301 redirect, with meta titles and descriptions. Along the way the URLs are shaped the way customers search, and the old ones keep working.
- Switchover
You cancel the plan once the new shop is live
I build the new shop alongside. Before the switch I run a final transfer of orders and stock, then change the DNS. You cancel your Shopify plan only after we've checked everything is in place.
Send me your website. You'll get advice and two time slots.
Enter your address and a few details. An email with advice for your platform and two open slots for a call arrives straight away, and I'll look at your site personally and get back to you.
- Advice for your platform you can act on right now, without me
- An idea of what a website could do in your line of business
- Two open slots for a 30-minute call, one click to book
Frequently asked questions
We list them and decide for each one: it becomes part of the shop, a direct connection to the service replaces it, or it goes because it wasn't doing anything that mattered. At the end there are no apps and no monthly app bills.
Yes, and add to them. The new shop connects directly to the payment provider you choose, with no platform fee between you and your customer.
If your reviews app allows an export, and most do, they move with the products. If it doesn't, I take them from the published pages, so you don't lose what customers wrote over the years.
Not if the migration is done properly. Every old URL gets a 301 redirect, meta titles and descriptions move with it, and after the switch I watch Search Console until the index settles. A drop in traffic after a migration is a sign nobody did that work, not a consequence of the migration.
It depends on the scope and on whether a redesign comes with it. Roughly the same as a build: a website 3–6 weeks, a web shop 6–12 weeks. The exact timeline is in the proposal, before work starts.
No. You cancel the old platform only once the new site is live and we've checked that content, redirects and, for a shop, orders are all in place. Until then the old site runs as it always has.
Because migrating a five-page website and a shop with thousands of products are not the same job. After a call and a look at your site you get a fixed proposal, and that figure holds until the end of the project.
The site comes with maintenance: updates, security monitoring, daily backups and uptime monitoring. Alongside it comes SEO + AEO, so after the move the site doesn't stand still but gets found by search engines and AI models.